Twitter is built around the quick and efficient exchange of ideas and information.
Unlike Facebook, Twitter has a character limit in its posting format of 280 characters [letters, numbers punctuation, and spaces].
This makes it good for short bursts of information about your business, its services, upcoming events, or news that affects the industry you belong to.
The oldest and most established of the current big three social media platforms, it is probably the best suited and most well-rounded social media platform for business.
The key lies in Facebook’s page creation tool.
This tool allows you to create what amounts to a miniature website for your business.
A window where people can see what you do, how much it costs, where your business is, when it’s open, and more.